What is a cookie or a tracker?

Cookies or tracers are small files that record the visit and activity of individuals on connected sites or applications. They are generally associated with a terminal or navigation software and allow site and application editors to collect quantitative and qualitative information on the use of their products. This activity, called "tracking", is the basis of the continuous improvement of the products and services offered on the internet: functionalities, ergonomics, customization, etc.

All tracers deposited and read are concerned, for example when consulting a website, reading an e-mail, installing or using software or a mobile application. , regardless of the type of terminal used such as a computer, a smartphone, a digital reader and a video game console connected to the Internet.

The term "cookie" thus covers by extension (non-exhaustive list):

  • HTTP & "flash" cookies;
  • the result of the fingerprint calculation in the case of “fingerprinting” (calculation of a unique identifier of the machine based on elements of its configuration for tracing purposes);
  • invisible pixels or "web bugs";
  • any other identifier generated by software or an operating system.

Why do we use cookies?

We (BeOnPerf) may use cookies to collect browsing data about the individuals (you) visiting our websites in order to improve your browsing experience. Cookies and trackers are also used to refine the precision of our advertising targeting on partner sites, and to measure the performance of our advertising.

The data collected in this way is strictly anonymous and is only used for these purposes of performance analysis and advertising targeting or, sometimes, for testing new functionalities of advertising or marketing technologies. In the latter case, the data is not used for commercial purposes under any circumstances and is deleted immediately after the test period.

What is the retention period for cookies?

The National Commission for Informatics and Freedoms (CNIL) recommends that the period of validity of consent to deposit Cookies be extended to a maximum of 13 months. At the end of this period, consent will therefore be requested again. In any case, the validity period of cookies cannot exceed 26 months after their first deposit in your terminal equipment in the event that consent has been obtained again at the end of the first 13 months.

How to control which cookies are installed on your terminals?

Cookie settings on this site

You can change the cookie acceptance settings by clicking on "Your cookie preferences" in the footer. You can then click on each category to enable or disable the use of cookies from that family. A color code is used to indicate, in green, active cookies, and in red, inactive cookies. This allows you to oppose the deposit of cookies if you wish.

These settings are available in the information and settings banner that is displayed on your first visit, then at any time when you browse the footer of this site (footer) by clicking on “Your preferences in this area. of cookies ”

Configuration of cookies in the navigation software (browser)

You can configure the acceptance of cookies in your browser software uniformly for all sites, systematically, or depending on the issuer.

You can also configure your browser software so that the acceptance or rejection of cookies is offered to you from time to time, before a cookie is placed in your terminal.

How to exercise your choices, depending on the browser you use?

For the management of cookies and your choices, the configuration of each browser is different. It is described in the help menu of your browser, which will allow you to know how to modify your preferences in terms of cookies.

For Internet Explorer ™: https://support.microsoft.com/fr-fr/help/17442/windows-internet-explorer-delete-manage-cookies

For Safari ™: https://support.apple.com/fr-fr/guide/safari/manage-cookies-and-website-data-sfri11471/mac

For Chrome ™: https://support.google.com/chrome/answer/95647?hl=fr&hlrm=en

For Firefox ™: https://support.mozilla.org/fr/kb/protection-renforcee-contre-pistage-firefox- informatique?redirectlocale=fr&redirectslug=activer-desactiver-cookies-preferences

For Opera ™: http://help.opera.com/Windows/10.20/fr/cookies.html

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