350 Digital Marketing Acronyms
Discover more than 350 acronyms and their meaning to decipher the jargon of digital marketing and shine in your job ;) (document in French)
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CDP: data and marketing automation
EXCLUSIVITE BEONPERF. A Customer Data Platform centralizes customer data and makes it available to marketing automation.
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The 100% incremental Drive-to-Store solution
EXCLUSIVE TO BEONPERF. The Drive-to-Store platform that generates truly incremental traffic at the POS, in real time and monitored by a control group (document in French).
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SocialJackpot: the "leads generator"
BEONPERF EXCLUSIVE. Contest platform with viral mechanics and distribution of instant wins in the form of vouchers.
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SEO-as-a-Service for large e-commerce sites
BEONPERF EXCLUSIVE. Discover our solution to automatically develop SEO optimized pages using AI.
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Score Powered Programmatic
EXCLUSIVITE BEONPERF. Discover our "augmented" Programmatic Display offer thanks to our scoring tool. A surprise awaits you page 33.
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Google Ads vs Facebook Ads
The "heavyweight" category match: how to choose between Facebook and Google, how to break the tie? Find out our tips (document in French).
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Direct programmatic
The advantages of over-the-counter media buying ... without the disadvantages (document in French).
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Serious Games
How a serious game can train your teams or your customers in your products and services (document in French).
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Data Management Platforms
The DMP is the architect of your data. It automates the processes between audiences, data and campaigns (document in French).
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