Training

Chez BeOnPerf nous avons une longue tradition de transmission du savoir. Alain Pezzoni, fondateur et CEO de BeOnPerf enseigne le marketing digital en Suisse depuis 2009, initialement au SAWI / Polycom de Lausanne puis depuis 2012 à l’Ecole Supérieure de Management et de Communication de Genève (ESM) auprès d’adultes se spécialisant sur différents domaines du marketing digital et de l’e-commerce.

Nous mettons donc des formations professionnelles généralistes comme spécialisées à la disposition de nos clients et formons régulièrement leurs équipes, y compris sur des outils précis dont nous avons l’usage en interne.

Our main services:

Training in the basics of e-commerce.
Training in the design of a commercial site.
Training in digital marketing acquisition levers.
SEO training.
SEA training.
Social Ads training.
Email marketing training.
Google Analytics training.
Programmatic display (RTB) training.
Inbound marketing training.
Training in direct / indirect online distribution strategies.
Training in dropshipping.
Training in digital transformation (methodology based on IMD research).

Our training courses will allow your teams to understand the main issues, discover complex ecosystems, discover tools, understand the different KPIs of digital marketing, etc. They also make it possible to sensitize the executive members of companies to digital issues and problems. Our generalist training courses are perfectly suited to C-levels and allow them to refine their strategic vision thanks to the knowledge of the challenges and opportunities specific to digital.

+41 22 519 00 13